Coffee expert, Jason Kew, bought just 100lbs of the coffee beans for a record-breaking £37,000.
But despite the massive price tag for the beans, Jason only just managed to buy them in a fierce online auction.
Costing a massive £371 per pound, the coffee beans smashed the previous price world record of £216.
He bought all 100lbs of the coffee on sale for a total of £ 37,147.81 by narrowly outbidding a Japanese rival by just 62p.
Now, Jason has charged £34 a head for a tasting session in Manly Vale on Sydney’s northern beaches.
People could sup a 15g taste of the one-of-a-kind brew.
Jason, who insists the price is justified, said: “I have tried a lot of top-end coffee and nothing comes close.
“Some people would spend that on a fine wine or even on parking in the city. Public perception is not quite there for premium coffee.’
“But this is a one-in-a-lifetime opportunity. I bought this because I knew I wouldn’t be able to have another cup of this caliber.”
After Jason bought all 100lbs of the super-expensive coffee he quickly sold on 40lbs to the second bidder before using the rest for the event.
He said the secret behind the special brew is the complexity of flavour, which is ‘thick and acidic’ but also has hints of tropical fruits.
Customers at the taste test were greeted by expert baristas, who brewed the coffee according to their tastes.
They were also given the option to brew their own black stuff in a DIY area using equipment available, or bring their own.
Jason said coffee culture is growing rapidly in Australia and he believes the country will be seeing more top-shelf beans in the future.
He added: “Australia is shaping the world’s specialty coffee culture. We are taking the lead, there will be more and more top end coffee appearing.”
Click to read more : http://www.mirror.co.uk/news/world-news/worlds-most-expensive-coffee-gone-11051581
Image source: Jason Kew’s Facebook